A black and white radar screen with concentric circles and a sweeping line.

design & strategy for brands crossing borders

デザインとストーリーでセカイをつなげます。

デザインとストーリーで
セカイをつなげます。

Some transitions are too important to get wrong. I work with brands at inflection points: launches, expansions, evolutions. Building the stories and systems they need to execute with confidence.

Tokyo-based. Japan, U.S., and international markets. Working at the intersection of UX/UI, content, and strategy, with one foot always in culture.

Let's Collaborate
See the work

Brands I've contributed work to — directly and through agency partnerships.

Logo for a major consulting company.
Logo with stylized 'H' inside a gear-like circle.
The WideSense logo, featuring the brand name with a circular ripple design to the right.
A logo with a stylized letter D, a road extending into the distance, and the words 'DreamDrive' underneath in bold, curved letters.
Logo with a stylized image of a bear's head with a heart inside, followed by the text 'Into the People'.
Qubi logo with a stylized letter Q and the word Qubi next to it
A black background with text reading 'Your Screen Time'. An illustration of a film reel with a curved strip, and a flame icon beside it.
Black Mitsubishi Fuso logo with three diamond shapes and the word 'FUSO' in bold letters
Text on a black background reading 'MIRAI SPEAKER' in large, gray letters.
Logo with large black letters on a transparent background.
Logo with a black circular emblem with the letters 'UD' inside and the words 'UD TRUCKS' below.
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thumb.jpg
mashbit-styles.jpg
DreamDrive.jpg
Kev.jpg
Soundfun.jpg
0306(2).gif
CJ-2.jpg
WideSense.jpg
Thumbnails-1.jpg
Smartphone screen displaying a promotional image for comedian Chris Jones on a stage with performers and a large star in the background, with text "THIS IS CHRIS JONES" and a photo of Chris Jones making a hand gesture.

the medium is the message.
the system is the strategy.

Most teams don't need just another designer.

They need someone who can diagnose why the message isn't landing and connect content, brand, and platform into something that actually moves people — across markets, cultures, and audiences.

Someone who can step in, align the team, and build the systems that make it scale.

You’ll recognize the moment when you hear things like:

  • "We're expanding globally, but it's not landing locally."

  • "Our website doesn't reflect what we actually do."

  • "Our content is active, but it's not driving growth."

  • "Customers don't fully understand our product."

See how it works

Brought in when alignment or momentum demands more than tactics.

When the story isn’t clear, the platform isn’t working, or teams are moving in different directions, I help shape the content, systems, and structure that bring everything back into focus.

Content & Campaign Design

Shaping narratives that introduce ideas clearly — supporting product launches, events, and releases with pitch-ready assets and campaigns that build momentum across channels.

Brand Systems That Scale

Building flexible systems teams can actually use — covering identity, marketing materials, web apps, event assets, and everything in between as your needs evolve.

Websites & Digital Platforms

Turning websites into conversion-focused tools that grow with you — working within your CMS, alongside your developers, or with trusted partners to keep things moving.

Embedded Design & Strategy

Stepping in as a design partner during transitions or high-intensity periods — coordinating across developers, photographers, PR teams, and specialists to keep everything aligned.

Explore services

  • "I've worked with Shane for over a decade across multiple projects. Beyond world-class visuals, he uncovers the deeper meaning behind your brand and pulls the vision from your head to bring it to life. You don't just hire a designer — you gain a creative partner who clarifies what you're really trying to say."

    Sam Dever
    Sam Dever Productions

  • "Shane is a versatile and talented designer who quickly grasped our project objectives and executed at scale — processing thousands of product images to new brand standards with diligence and precision."

    Marilka Vélez
    Creative Director

  • "Shane is an effective communicator who can explain design to a layman like myself and still produce innovative, eye-catching work. It's rare to find a designer who can capture the exact vision you have in your head."

    Marcus Offutt

  • "Shane's command of technology and creative design is matched by his willingness to do whatever it takes and his ability to work seamlessly as part of a team. He's a rare find — a professional who is as enjoyable to work with as he is qualified."

    Sara Gabriella

  • "Shane is highly competent with a great mindset and personality. He constantly provided high-quality work and responded swiftly to feedback — his flexibility made him an important member of our team."

    David Garcia

Let's talk

Faint logo with a circle and a stylized arrow in the center, on a black background.

I work with brands navigating cross-cultural markets, launching products, and building systems that scale. If you need someone who can step in, get your team aligned, and execute — reach out.

Coffee chats welcome too.

before you go, get creative

Draw something below.
Screenshot and share what you got.